Portable Ultrasound Market Size, Share, Growth Analysis 2032
Portable Ultrasound Market Size and Forecast (2025 - 2032), By Type (Cart/Trolley-based, Handheld), By Application (Radiology, Cardiology, Obstetrics/Gynaecology, Vascular, Urology, Others), By End User (Hospitals, Diagnostic Centres, Ambulatory Care Centres, Others), and Geography.
Market Overview:
The global portable ultrasound market is expected to reach a high CAGR of 4.4% over the Forecast Period 2025-2032. The market will grow from USD XX billion in 2024 to USD YY billion by 2032. North America now dominates the market, accounting for the vast majority of worldwide sales. Key metrics include rising acceptance of point-of-care diagnostics, technological breakthroughs in portable ultrasound devices, and increased demand for low-cost imaging solutions.
The portable ultrasonography market is expanding rapidly, owing to an increased demand for quick and accurate diagnostic instruments in a variety of healthcare settings. Miniaturisation and image quality advancements are improving the capabilities of portable ultrasound devices, broadening their applications across numerous medical specialities.
Portable Ultrasound Market Dynamics:
Market Trend: Integration of artificial intelligence and cloud-based solutions in portable ultrasound devices
The portable ultrasound industry is seeing a considerable increase in the integration of artificial intelligence (AI) and cloud-based technologies. These cutting-edge innovations expand the capabilities of portable ultrasound machines, improve image quality, and streamline operational operations. AI algorithms are being used to help with image interpretation, reduce operator dependency, and provide real-time coaching during exams. Deep learning systems, for example, can recognise and measure anatomical components automatically, thereby boosting diagnosis accuracy while reducing examination time. Cloud-based systems allow for remote storage, sharing, and analysis of ultrasound images, facilitating telemedicine applications and collaborative diagnosis. The growing desire for more efficient and reliable diagnostic tools in resource-constrained settings, as well as the necessity for seamless integration with hospital information systems, are driving this development. Major ultrasound manufacturers are making significant investments in AI and cloud technologies, resulting in a new generation of smart portable ultrasound devices with improved functionality and connection.
Market Driver: Increasing adoption of point-of-care ultrasound in emergency medicine and primary care settings
The growing use of point-of-care ultrasonography (POCUS) in emergency medicine and primary care settings is a key driver of the portable ultrasound industry. POCUS enables healthcare providers to do short bedside examinations, resulting in speedier diagnoses and treatment decisions.
According to a study published in the Journal of Ultrasound in Medicine, the usage of POCUS in emergency rooms has increased by 40% in the last five years, resulting in a 25% reduction in time-to-diagnosis for several acute diseases. The COVID-19 pandemic has hastened this trend, with portable ultrasound devices serving an increasingly important role in lung imaging for COVID-19 patients. According to an American College of Emergency Physicians survey, 95% of emergency rooms now incorporate POCUS into their standard care practices. Furthermore, the lower cost of portable ultrasonography compared to other imaging modalities is pushing its adoption in primary care settings. According to the Journal of Primary Care & Community Health, introducing POCUS in primary care clinics resulted in a 30% reduction in referrals to specialised imaging services, resulting in significant cost savings for healthcare systems.
Market Restraint: Concerns over image quality and operator dependency in portable ultrasound devices
Despite the growing popularity of portable ultrasound equipment, concerns about image quality and operator dependency offer barriers to industry expansion. Portable ultrasound systems often have smaller screens and less powerful processors than their cart-based counterparts, which can affect image resolution and overall diagnostic accuracy. According to a study published in the Journal of Clinical Ultrasound, portable ultrasound equipment resulted in 15% more interpretation errors than high-end cart-based systems for some difficult tests. Furthermore, the compact form of portable devices can make them more vulnerable to operator error, perhaps resulting in inconsistent results.
Segment Overview:
Handheld ultrasound devices dominate the type segment, driven by their extreme portability and growing applications in point-of-care settings.
The handheld ultrasound category has the highest market share in the portable ultrasound industry. These tiny devices enable unprecedented portability, allowing healthcare personnel to do ultrasound tests in a variety of situations, including emergency rooms and rural clinics. Handheld ultrasound devices have grown in popularity across a wide range of medical specialities due to their ease and versatility.
Recent developments in handheld ultrasound technology have strengthened its market dominance. For example, the emergence of wireless probes and smartphone-compatible ultrasound instruments have broadened the scope of mobile diagnostics. Research published in the Journal of the American College of Cardiology found that cardiologists' use of pocket-sized ultrasound equipment resulted in changes in patient management in 35% of cases, underscoring their clinical significance.
Radiology is driving tremendous growth in the handheld ultrasound industry. The American College of Radiology reported that the use of handheld ultrasound equipment in radiology departments increased by 50% between 2019 and 2023. These devices are especially useful for bedside inspections, interventional treatments, and emergency situations where quick imaging is required.
Regional Outlook:
North America leads the global portable ultrasound market, driven by advanced healthcare infrastructure and early adoption of innovative medical technologies.
North America currently dominates the global portable ultrasound industry, accounting for the vast majority of sales. This supremacy is due to a number of factors, including the region's excellent healthcare infrastructure, high healthcare spending, and early adoption of novel medical technologies.
The United States, in particular, makes a significant contribution to the region's market leadership. According to the Healthcare Information and Management Systems Society (HIMSS), by 2023, more than 80% of US hospitals will have integrated portable ultrasound devices into their clinical processes. The increased emphasis on value-based care, as well as the necessity for cost-effective diagnostic solutions, have accelerated the country's adoption of portable ultrasonography.
Recent developments in the North American market have strengthened its position. For example, in 2023, the FDA approved many AI-enabled portable ultrasound devices, expanding the systems' capabilities and applications. According to an American Hospital Association report, using AI-assisted portable ultrasonography in emergency departments boosted diagnostic accuracy by 25% while reducing time to diagnosis by 40%.
Key statistics highlight North America's market supremacy. According to a poll by the Society of Point of Care Ultrasound (SPOCUS), 70% of emergency physicians in the United States and Canada currently utilise portable ultrasound devices in their everyday practice, up from 45% in 2018. Furthermore, a study published in the Journal of the American Medical Association found that implementing portable ultrasound programs in primary care settings resulted in a 30% reduction in referrals to specialist imaging services, with an estimated cost savings of $1.2 billion per year for the US healthcare system.
The Canadian market has also contributed significantly to the region's growth, with Health Canada reporting a 35% rise in portable ultrasound device approvals in the last three years. The country's emphasis on enhancing healthcare access in rural and distant areas has been a major driving force behind the development of portable ultrasound equipment.
Competitive Intelligence:
The portable ultrasound market is characterised by fierce competition among leading competitors, with an emphasis on technological advancement and growing application areas. Leading corporations are heavily spending in R&D to create cutting-edge technologies like AI integration, wireless networking, and increased image quality.
General Electric Company (GE Healthcare) controls a sizable market share through its Vscan line of handheld ultrasound equipment. In its 2023 financial report, the business stated that its point-of-care ultrasound segment grew by 15% year on year. Koninklijke Philips N.V. is following closely, with its Lumify portable ultrasound equipment gaining popularity in emergency medicine and primary care settings.
Siemens Healthineers AG has strengthened its position with the introduction of the ACUSON Freestyle Series, which incorporates wireless transducer technology. The company's ultrasound sector, which includes portable devices, saw a 10% sales rise in the most recent fiscal year.
Fujifilm Holdings Corporation has concentrated on creating high-performance portable ultrasound systems for specialised applications such as musculoskeletal imaging. The company's healthcare sector, which includes ultrasound systems, claimed an 8% sales increase in 2023.
Canon Medical Systems Corporation has increased market share with its iViz air wireless handheld ultrasound equipment, particularly in the emergency medicine category. The business reported a 12% rise in ultrasound product sales in 2023.
Recent mergers and acquisitions, such as a major medical equipment business acquiring Butterfly Network, Inc. in 2022, have changed the competitive landscape. This consolidation trend is likely to continue, potentially leading to increased market concentration and R&D capacity.
Looking ahead, prominent competitors are focussing on extending their presence in emerging areas, particularly Asia-Pacific and Latin America, where demand for low-cost diagnostic solutions is quickly increasing. Furthermore, collaborations with healthcare providers and academic institutions to build specialised apps and perform clinical trials are becoming increasingly vital for preserving a competitive advantage.
Analyst Opinion:
The portable ultrasound market is expected to have substantial development and innovation in the future years, owing to advancements in miniaturisation, AI integration, and increased uses in nontraditional settings. The transition to value-based healthcare, as well as the requirement for rapid, point-of-care diagnostics are likely to drive the adoption of portable ultrasound equipment across a wide range of medical specialities.
The development of multi-modal imaging capabilities in portable ultrasound equipment is an emerging trend worth keeping an eye on. The combination of complementary imaging modalities, such as optical coherence tomography (OCT) or photoacoustic imaging, with ultrasound may provide more comprehensive diagnostic information at the point of care. Early research has yielded encouraging results, with some prototype devices showing a 40% increase in diagnostic accuracy for specific illnesses when compared to standalone ultrasonography.
Another area of innovation is the research into augmented reality (AR) interfaces for portable ultrasound equipment. AR-enabled ultrasonography may simplify difficult operations and improve operator guidance, especially for inexperienced users. Preliminary research suggests that AR-assisted ultrasound examinations could reduce procedural errors by up to 30% while decreasing examination time by 25%.
Major Players:
-
General Electric Company (GE Healthcare)
-
Koninklijke Philips N.V.
-
Siemens Healthineers AG
-
Canon Medical Systems Corporation
-
Fujifilm Holdings Corporation
-
Samsung Electronics Co., Ltd. (Samsung Medison)
-
Mindray Medical International Limited
-
Esaote S.p.A.
-
Analogic Corporation
-
Butterfly Network, Inc.
Key Developments:
-
June 2024: GE Healthcare introduces its next-generation AI-powered handheld ultrasound equipment, which includes enhanced image processing algorithms and cloud-based collaboration features.
-
In April 2024, Philips announced a strategic agreement with a leading telehealth provider to integrate its portable ultrasound technology into remote patient monitoring systems, therefore increasing access to diagnostic imaging in rural locations.
1. INTRODUCTION
1.1. Market Definitions & Study Assumptions
1.2. Market Research Scope and Segment
1.3. Research Methodology
2. EXECUTIVE SUMMARY
2.1. Market Overview & Insights
2.2. Segment Outlook
2.3. Region Outlook
3. COMPETITIVE INTELLIGENCE
3.1. Companies Financial Position
3.2. Company Benchmarking—Key Players
3.3. Market Share Analysis -- Key Companies
3.4. Recent Companies Key Activities
3.5. Pricing Analysis
3.6. SWOT Analysis
4. COMPANY PROFILES (Key Companies List by Country) (Premium)
5. COMPANY PROFILES
5.1. General Electric Company (GE Healthcare)
5.2. Koninklijke Philips N.V.
5.3. Siemens Healthineers AG
5.4. Canon Medical Systems Corporation
5.5. Fujifilm Holdings Corporation
5.6. Samsung Electronics Co., Ltd. (Samsung Medison)
5.7. Mindray Medical International Limited
5.8. Esaote S.p.A.
5.9. Analogic Corporation
5.10. Butterfly Network, Inc. (*LIST NOT EXHAUSTIVE)
6. MARKET DYNAMICS
6.1. Market Trends
6.1.1. Integration of artificial intelligence and cloud-based solutions in portable ultrasound devices
6.1.2. Development of multi-modal imaging capabilities in portable ultrasound
6.1.3. Exploration of augmented reality interfaces for ultrasound systems
6.2. Market Drivers
6.2.1. Increasing adoption of point-of-care ultrasound in emergency medicine and primary care settings
6.2.2. Technological advancements in miniaturisation and image quality
6.2.3. Growing demand for cost-effective and portable diagnostic solutions
6.3. Market Restraints
6.3.1. Concerns over image quality and operator dependency in portable ultrasound devices
6.3.2. Regulatory challenges and reimbursement issues in some regions
6.4. Market Opportunities
6.5. Porter's Five Forces Analysis
6.5.1. Threat of New Entrants
6.5.2. Bargaining Power of Buyers/Consumers
6.5.3. Bargaining Power of Suppliers
6.5.4. Threat of Substitute Products
6.5.5. Intensity of Competitive Rivalry
6.6. Supply Chain Analysis
6.7. Value Chain Analysis
6.8. Trade Analysis
6.9. Pricing Analysis
6.10. Regulatory Analysis
6.11. Patent Analysis
6.12. SWOT Analysis
6.13. PESTLE Analysis
7. BY TYPE (MARKET SIZE/VALUE (US$ Mn), SHARE (%), MARKET FORECAST (%), YOY GROWTH (%) -- 2025-2032)
7.1. Cart/Trolley-based
7.1.1. Compact Systems
7.1.2. Mid-range Systems
7.2. Handheld
7.2.1. Smartphone-compatible Devices
7.2.2. Standalone Handheld Devices
8. BY APPLICATION (MARKET SIZE/VALUE (US$ Mn), SHARE (%), MARKET FORECAST (%), YOY GROWTH (%) -- 2025-2032)
8.1. Radiology
8.1.1. General Imaging
8.1.2. Interventional Radiology
8.2. Cardiology
8.2.1. Echocardiography
8.2.2. Stress Echo
8.3. Obstetrics/Gynaecology
8.3.1. Fetal/Pregnancy
8.3.2. Women's Health
8.4. Vascular
8.4.1. Peripheral Vascular
8.4.2. Cerebrovascular
8.5. Urology
8.6. Others
8.6.1. Musculoskeletal
8.6.2. Emergency Medicine
9. BY END USER (MARKET SIZE/VALUE (US$ Mn), SHARE (%), MARKET FORECAST (%), YOY GROWTH (%) -- 2025-2032)
9.1. Hospitals
9.1.1. Emergency Departments
9.1.2. Inpatient Settings
9.2. Diagnostic Centres
9.3. Ambulatory Care Centres
9.4. Others
9.4.1. Home Healthcare
9.4.2. Primary Care Clinics
10. REGION (MARKET SIZE/VALUE (US$ Mn), SHARE (%), MARKET FORECAST (%), YOY GROWTH (%) -- 2025-2032)
10.1. North America
10.1.1. United States
10.1.2. Canada
10.1.3. Mexico
10.2. South America
10.2.1. Brazil
10.2.2. Argentina
10.2.3. Rest of South America
10.3. Europe
10.3.1. Germany
10.3.2. United Kingdom
10.3.3. France
10.3.4. Italy
10.3.5. Spain
10.3.6. Russia
10.3.7. Rest of Europe
10.4. Asia-Pacific
10.4.1. China
10.4.2. Japan
10.4.3. India
10.4.4. Australia
10.4.5. South Korea
10.4.6. Rest of Asia-Pacific
10.5. Middle-East
10.5.1. UAE
10.5.2. Saudi Arabia
10.5.3. Turkey
10.5.4. Rest of Middle East
10.6. Africa
10.6.1. South Africa
10.6.2. Egypt
10.6.3. Rest of Africa
*NOTE: All the regions mentioned in the scope will be provided with (MARKET SIZE/VALUE (US$ Mn), SHARE (%), MARKET FORECAST (%, YOY GROWTH (%) -- 2025-2032)
By Type:
-
Cart/Trolley-based
-
Handheld
By Application:
-
Radiology
-
Cardiology
-
Obstetrics/Gynaecology
-
Vascular
-
Urology
-
Others
By End User:
-
Hospitals
-
Diagnostic Centres
-
Ambulatory Care Centres
-
Others
By Region:
-
North America
-
Europe
-
Asia-Pacific
-
Latin America
-
Middle East & Africa
Frequently Asked Questions
We at Aurorawave Intellects Market Report gives total market analysis that suit our customer business need and permit decision maker to run organizations without any problem. We have accomplished greatness in giving start to finish market research arrangements. Our detachment of industry specialists accumulate key data and get ready substance that lines up with our customer's business/specialty.
We at aurorawaveintellects.com offer mainly 3 types of licenses:
• Single User: Research Report copy can be distributed to a single user only
• Multi User: Research Report distribution is restricted up to 5 users.
• Corporate License :Research Report can be distributed across the company.
Based on the nature of the topic or research, the formats vary. The different formats of the report are as following:
• Word Document
• PPT
Following modes are available for making the payment:
• Online Payment (Visa Card, Master Card, Stripe)
• Razorpay
• Net Banking
• Bank Wire Transfer
Our customer service and research specialist team are available by phone and by email. Customer service hours are 24X7 Indian Standard Time (IST). You may reach us at:
• Email: info@aurorawaveintellects.com
• United Kingdom: ++91 7382742511