Craft Beer Market Size, Share, Forecast 2032
Craft Beer Market Size and Forecast (2025-2032), By Product Type (Ales, Lagers, Specialty Beers), By Distribution Channel (On-trade, Off-trade), By Packaging (Bottles, Cans, Kegs), By Age Group (21-35 Years, 36-54 Years, 55 Years and Above), and Geography.
Report Highlights:
Market analysts predict that the global craft beer market will expand at a compound annual growth rate (CAGR) of 10.2% between 2025 and 2032.
The market for craft beer has expanded rapidly in recent years due to a shift in consumer preferences for trying out unusual brews. Craft brewers are known for their innovative brewing techniques, premium ingredients, and capacity to make a range of beers for Additionally, the industry has profited from a growing internal tendency among well-known companies toward increased sales, as customers are ready to spend more for craft beer, which they perceive to be of higher quality than mass-produced alternatives.
Market Dynamics:
Market Trend: Increasing demand for low-alcohol and non-alcoholic craft beer options among health-conscious consumers
the craft beer sector is experiencing a surge in limited liquor and non-alcoholic choices. This trend is primarily due to growing health consciousness among consumers, especially younger individuals looking to reduce alcohol consumption without compromising the taste and experience of craft beer. Breweries filled this appetite with alternatives and took advantage of the flavours with little or no alcohol. These firms generally employ innovative ingredients and brewing procedures to maintain the great flavours associated with craft beer for health-conscious people Many craft brewers are expanding their offerings within the market by providing additional low-ABV non-alcoholic drinks, which attract and attract new client groups.
Market Driver: Growing popularity of craft beer among millennials and Gen Z consumers
Growth in the craft beer industry is primarily attributed to the increased popularity of craft beer among Millennial and Gen Z consumers. This younger generation exhibits a desire for distinctive, artisanal and local food, which matches nicely with the craft beer concept. They respect the authenticity and story behind a craft brew and are more inclined to explore with alternative approaches. Millennials and Gen Z customers generally emphasize experience above material things, making craft beer tastings, brewery visits and beer festivals particularly desirable Social media plays a significant role in this movement, motivating these individuals to share their craft beer experiences online, it maintains interest and knowledge. The craft beer industry’s focus on sustainability and community engagement resonates strongly with these environmentally and socially conscious consumers and when this generation gains purchasing power, the demand is expected to drive continued growth in the craft beer market, encouraging innovation and diversification in the industry.
Market Restraint: Increasing competition and market saturation in mature craft beer markets
For the craft beer business, particularly in underdeveloped areas like North America and Europe, competitiveness and market development are very vital. The fast expansion of the craft beer market has multiplied breweries, increasing national competitiveness for retail space, tap wines and customer interest. As a result, new brewers find it more difficult to establish themselves and existing businesses to keep market share. Too many options can also tire consumers, which makes it more difficult for certain companies to be unique. Large breweries have also entered the craft beer market by purchasing their own craft or producing their own craft style beers, hence increasing the competitiveness. Because of pressure and profit owing to supplies from craft beer companies, increased competitiveness usually lowers costs. The bigger market also inspires creativity, as it lets wineries keep developing and stand out to draw guests. Many lesser artists are thus either compelled to integrate or cannot stay profitable, thereby impeding the general expansion of the industry.
Segment Overview:
Ales dominates the craft beer market
Ales continues to remain at the vanguard of the craft beer market, with a major proportion of production and sales. This dominance is associated with the wide variety of ales available, including popular ones such as IPAs, pale ales, stouts, etc., which appeal to a variety of consumers who like to see ales as flavorful and intense at hands in the a. enabling craft brewers to create unique and distinctive products that stand out in a crowded market : helping artisan brewers fast and responsively
Regional Outlook:
North America leads the global craft beer market, driven by strong consumer demand and a mature craft brewing culture
North America, especially the United States, continues to dominate the global craft beer market. This leadership position is due to the region’s highly popular craft brewing culture, strong consumer demand for new beer brands, and a supportive legal environment that has shown great demand for the products; namely, the craft beer trend fits well. The regional craft beer market is characterized by high levels of innovation, with breweries constantly introducing new flavors, techniques and brewing methods to meet changing consumer tastes, along with aggressive craft beer distribution strategies and marketing strategies for craft beer in North America Consumers have made a wide variety of craft beer accessible The impact of the category on the global craft beer trend, consumer volume and improved brewing operations solidifies its position as the world’s leading craft beer market
Competitive Landscape:
The brewery sector is extremely competitive, with both small and independent brewers and huge, established companies. Independent craft breweries continue to foster innovation and local flavor, while larger beer firms enter the market by buying and introducing crafts. Improvement, experimenting with new goods, brand story, and community participation are all important competitive factors. To set themselves apart, many wineries utilize unique ingredients, consistent procedures, and restricted releases. The market has also witnessed more collaboration between breweries and specialty brewers, as well as an increase in production capacity. Breweries fight for shelf space and limited taps, making a distribution system essential. Online marketing and direct consumer service have become increasingly crucial, particularly since the epidemic. As the market grows, consolidation occurs, but the business remains fragmented, with various competitors catering to varying client demands.
Major Key Players:
-
Boston Beer Company
-
Sierra Nevada Brewing Co.
-
New Belgium Brewing Company
-
Stone Brewing
-
Deschutes Brewery
-
Dogfish Head Craft Brewery
-
Lagunitas Brewing Company
-
Bell's Brewery
-
Founders Brewing Co.
-
Brooklyn Brewery
-
BrewDog
-
Firestone Walker Brewing Company
1. INTRODUCTION
1.1. Market Definition
1.2. Study Scope
1.3. Currency Conversion
1.4. Study Period (2025- 2032)
1.5. Regional Coverage
2. RESEARCH METHODOLOGY
2.1. Primary Research
2.2. Secondary Research
2.3. Company Share Analysis
2.4. Data Triangulation
3. EXECUTIVE SUMMARY
3.1. Global Craft Beer Market (2025 – 2032)
3.2. Global Craft Beer Market (2025 – 2032)
3.2.1. Market Segment By Product Type (2025 – 2032)
3.2.2. Market Segment By Distribution Channel (2025 – 2032)
3.2.3. Market Segment By Packaging (2025 – 2032)
3.2.4. Market Segment By Age Group (2025 – 2032)
4. MARKET DYNAMICS
4.1. Market Trends
4.1.1. Increasing demand for low-alcohol and non-alcoholic craft beer options among health-conscious consumers
4.1.2. Rise of craft beer tourism and experiential marketing
4.1.3. Increasing focus on sustainable and eco-friendly brewing practices
4.2. Market Drivers
4.2.1. Growing popularity of craft beer among millennials and Gen Z consumers
4.2.2. Expansion of craft beer into new international markets
4.2.3. Innovation in flavors and brewing techniques
4.3. Market Restraints
4.3.1. Increasing competition and market saturation in mature craft beer markets
4.3.2. Rising production costs and supply chain challenges
4.4. Porter's Five Forces Analysis
4.4.1. Threat of New Entrants
4.4.2. Bargaining Power of Buyers/Consumers
4.4.3. Bargaining Power of Suppliers
4.4.4. Threat of Substitute Products
4.4.5. Intensity of Competitive Rivalry
4.5. Supply Chain Analysis
4.6. Pricing Analysis
4.7. Regulatory Analysis
4.8. Pipeline Analysis
5. BY PRODUCT TYPE (MARKET VALUE (US$ MILLION) – 2025-2032*)
5.1. Ales
5.2. Lagers
5.3. Specialty Beers
6. BY DISTRIBUTION CHANNEL
6.1. On-trade
6.2. Off-trade
7. BY PACKAGING
7.1. Bottles
7.2. Cans
7.3. Kegs
8. BY AGE GROUP
8.1. 21-35 Years
8.2. 36-54 Years
8.3. 55 Years and Above
9. GEOGRAPHY
9.1. North America
9.1.1. United States
9.1.2. Canada
9.1.3. Mexico
9.2. South America
9.2.1. Brazil
9.2.2. Argentina
9.2.3. Rest of South America
9.3. Europe
9.3.1. Germany
9.3.2. United Kingdom
9.3.3. France
9.3.4. Italy
9.3.5. Spain
9.3.6. Russia
9.3.7. Rest of Europe
9.4. Asia-Pacific
9.4.1. China
9.4.2. Japan
9.4.3. India
9.4.4. Australia
9.4.5. South Korea
9.4.6. Rest of Asia-Pacific
9.5. Middle-East
9.5.1. UAE
9.5.2. Saudi Arabia
9.5.3. Turkey
9.5.4. Rest of Middle East
9.6. Africa
9.6.1. South Africa
9.6.2. Egypt
9.6.3. Rest of Africa
10. COMPETITVE LANDCAPE
10.1. Key Developments
10.2. Company Market Share Analysis
10.3. Product Benchmarking
11. SWOT ANALYSIS
12. COMPANY PROFILES
12.1. Boston Beer Company
12.2. Sierra Nevada Brewing Co.
12.3. New Belgium Brewing Company
12.4. Stone Brewing
12.5. Deschutes Brewery
12.6. Dogfish Head Craft Brewery
12.7. Lagunitas Brewing Company
12.8. Bell's Brewery
12.9. Founders Brewing Co.
12.10. Brooklyn Brewery
12.11. BrewDog
12.12. Firestone Walker Brewing Company (*LIST NOT EXHAUSTIVE)
13. MARKET OPPORTUNITIES
By Product Type:
-
Ales
-
Lagers
-
Specialty Beers
By Distribution Channel:
-
On-trade
-
Off-trade
By Packaging:
-
Bottles
-
Cans
-
Kegs
By Age Group:
-
21-35 Years
-
36-54 Years
-
55 Years and Above
Frequently Asked Questions
We at Aurorawave Intellects Market Report gives total market analysis that suit our customer business need and permit decision maker to run organizations without any problem. We have accomplished greatness in giving start to finish market research arrangements. Our detachment of industry specialists accumulate key data and get ready substance that lines up with our customer's business/specialty.
We at aurorawaveintellects.com offer mainly 3 types of licenses:
• Single User: Research Report copy can be distributed to a single user only
• Multi User: Research Report distribution is restricted up to 5 users.
• Corporate License :Research Report can be distributed across the company.
Based on the nature of the topic or research, the formats vary. The different formats of the report are as following:
• Word Document
• PPT
Following modes are available for making the payment:
• Online Payment (Visa Card, Master Card, Stripe)
• Razorpay
• Net Banking
• Bank Wire Transfer
Our customer service and research specialist team are available by phone and by email. Customer service hours are 24X7 Indian Standard Time (IST). You may reach us at:
• Email: info@aurorawaveintellects.com
• United Kingdom: ++91 7382742511