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Application Development Software Market Size, Share, Growth 2032

Application Development Software Market Size and Forecast (2025 - 2032), By Deployment Model (Cloud, On-premises), By Enterprise Size (Large Enterprises, SMEs), By Application (Web-based, Mobile, Desktop), By End-use Industry (BFSI, Healthcare, Retail, Manufacturing, IT & Telecom, Media & Entertainment, Education, Others), and Geography.

Report Code: INT00723
Report Format: PDF + PPT + Excel
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Report Description

Market Overview

“The global Application Development Software market is expected to reach a high CAGR of 12.5% over the Forecast Period 2025-2032, reaching a market value of USD 19.6 billion by 2032.”

North America currently dominates the market with a share of 38%. Key growth drivers include increasing adoption of cloud-based solutions, rising demand for mobile apps, and growing need for automation in application development processes. The market is rapidly rising as organizations from all industries become more digitally integrated. Enterprises are investing in application development software to create personalised applications that meet their specific requirements and improve operational efficiency. The migration to cloud-based installations is propelling market growth.

 

Application Development Software Market Dynamics

Rising Adoption of Low-Code Development Platforms

Low-code development platforms are gaining popularity because they allow for quick application creation with less coding. These platforms provide visual drag-and-drop interfaces and pre-built components, so even non-technical users can quickly construct programs. According to a recent survey, 60% of organisations intend to boost investment in low-code platforms during the next two years. Low-code platforms dramatically cut development time and costs, making application development more affordable for organisations of all sizes.

Growing Demand for Mobile Applications Drives Market Growth

The growing number of smartphones and mobile devices drives up demand for mobile business applications. Businesses use mobile apps to engage with consumers, optimise procedures, and enable remote working. The global mobile application industry is estimated to reach YY billion by 2026, increasing at a CAGR of 18%. To meet the expectations of this expanding market, application development software and skilled mobile app developers are in high demand. Leading manufacturers are expanding their mobile app development skills to include cross-platform solutions.

Lack of Skilled Developers Hinders Market Growth

The lack of skilled software developers stifles the expansion of the application development software business. The demand for competent developers exceeds the supply, resulting in a skills gap. The World Economic Forum projects that the global deficit of software engineers would reach 4.3 million by 2030. This talent scarcity may cause delays in application development and increase business expenditures. Market actors are responding to this challenge by providing low-code platforms and tools that simplify the development process while requiring little technical knowledge.

 

Segment Overview

Cloud Deployment Model to Dominate the Market

The cloud deployment category is predicted to take the highest proportion of the application development software market throughout the forecast period. Cloud-based solutions are becoming increasingly popular due to their scalability, agility, and cost-effectiveness. Cloud-based application development platforms facilitate remote collaboration, provide quick access to development tools, and integrate seamlessly with other cloud services.

According to the Aurorawave Intellects research estimates that by 2025, cloud-based platforms would account for more than 75% of application development. Major cloud providers, such as Amazon Web Services (AWS), Microsoft Azure, and Google Cloud Platform (GCP), are expanding their application development capabilities to satisfy increasing demand.

Enterprises are quickly transferring application development workloads to the cloud in order to realise the benefits of cloud computing. Cloud-based development allows developers to deploy resources and grow applications as needed, resulting in a reduced time-to-market. It also allows remote teams to work efficiently regardless of their location.

 

Regional Outlook

North America to Lead the Application Development Software Market

North America is predicted to lead the application development software market over the forecast period. The region's dominant position is bolstered by its robust technological infrastructure, early adoption of novel technologies, and the presence of major market actors. The United States is North America's largest market, thanks to strong smartphone penetration, rising cloud usage, and greater investment in digital transformation.

The US software market is expected to be worth USD YYY billion by 2025, with application development software playing a major role. Major technology businesses based in the United States, such as Microsoft, IBM, and Oracle, are spending extensively in application development tools and platforms to meet growing demand.

The region is seeing an increase in the use of low-code development platforms as enterprises look to speed up application development and empower citizen developers. The North American low-code development platform market is predicted to increase at a 25% CAGR during the forecast period.

 

Competitive Intelligence

The application development software market is intensely competitive, with several significant firms fighting for market leadership. Microsoft, IBM, Oracle, SAP, and Salesforce are some of the market's leading players. These companies invest in R&D to improve their application development capabilities and stay ahead of the competition.

Microsoft's Visual Studio and Azure platform are popular for application development since they provide a broad collection of tools and services. IBM Cloud Paks for Apps offer a comprehensive platform for modernising and building apps. Oracle Application Express (APEX) is a prominent low-code development platform, whereas SAP's Business Technology Platform includes a variety of application development tools.

Mergers and acquisitions are widespread in the market as businesses attempt to broaden their capabilities and market presence. For example, in 2021, Microsoft purchased Kinvolk, an open-source container technology firm, to bolster its application development and Kubernetes solutions.

The market is also seeing the introduction of new companies and startups that are driving innovation in application development. To differentiate their solutions, these companies use cutting-edge technology such as artificial intelligence, machine learning, and blockchain.

 

Major Players

  • Microsoft Corporation

  • IBM Corporation

  • Oracle Corporation

  • SAP SE

  • Salesforce.com, Inc.

  • Atlassian Corporation Plc

  • Zoho Corporation

  • Mendix Technology B.V.

  • OutSystems, Inc.

  • ServiceNow, Inc.

 

Key Developments

  • In May 2024, Microsoft acquired a big low-code development platform to bolster its market share.

  • Oracle released a new version of their APEX platform in July 2024, with enhanced AI capabilities for intelligent application development.

Table of Content

1. INTRODUCTION

   1.1. Market Definitions & Study Assumptions

   1.2. Market Research Scope & Segmentation

   1.3. Research Methodology

2. EXECUTIVE SUMMARY

   2.1. Market Overview & Insights

   2.2. Segment Outlook

   2.3. Regional Outlook

3. COMPETITIVE INTELLIGENCE

   3.1. Companies Financial Position

   3.2. Company Benchmarking -- Key Players

   3.3. Market Share Analysis -- Key Companies

   3.4. Recent Companies Key Activities

   3.5. Pricing Analysis

   3.6. SWOT Analysis

4. COMPANY PROFILES (Key Companies list by Country) (Premium) *

5. COMPANY PROFILES

   5.1. Microsoft Corporation

   5.2. IBM Corporation

   5.3. Oracle Corporation

   5.4. SAP SE

   5.5. Salesforce.com, Inc.

   5.6. Atlassian Corporation Plc

   5.7. Zoho Corporation

   5.8. Mendix Technology B.V.

   5.9. OutSystems, Inc.

   5.10. ServiceNow, Inc. (*LIST NOT EXHAUSTIVE)

6. MARKET DYNAMICS

   6.1. Market Trends

        6.1.1. Rising Adoption of Low-Code Development Platforms

        6.1.2. Increasing Demand for Cloud-Native Applications

        6.1.3. Growing Emphasis on DevOps and Agile Methodologies

   6.2. Market Drivers

        6.2.1. Growing Demand for Mobile Applications Drives Market Growth

        6.2.2. Digitalization and Automation Initiatives Fuel Market Expansion

        6.2.3. Increasing Need for Custom Application Development

   6.3. Market Restraints

        6.3.1. Lack of Skilled Developers Hinders Market Growth

        6.3.2. Security and Privacy Concerns in Application Development

   6.4. Market Opportunities

   6.5. Porter's Five Forces Analysis

        6.5.1. Threat of New Entrants

        6.5.2. Bargaining Power of Buyers/Consumers

        6.5.3. Bargaining Power of Suppliers

        6.5.4. Threat of Substitute Products

        6.5.5. Intensity of Competitive Rivalry

   6.6. Supply Chain Analysis

   6.7. Value Chain Analysis

   6.8. Trade Analysis

   6.9. Pricing Analysis

   6.10. Regulatory Analysis

   6.11. Patent Analysis

   6.12. SWOT Analysis

   6.13. PESTLE Analysis

7. BY DEPLOYMENT MODEL (MARKET SIZE/VALUE (US$ Mn), SHARE (%), MARKET FORECAST (%), YOY GROWTH (%)-- 2025-2032)

   7.1. Cloud

        7.1.1. Public Cloud

        7.1.2. Private Cloud

        7.1.3. Hybrid Cloud

   7.2. On-premises

8. BY ENTERPRISE SIZE (MARKET SIZE/VALUE (US$ Mn), SHARE (%), MARKET FORECAST (%), YOY GROWTH (%)-- 2025-2032)

   8.1. Large Enterprises

   8.2. SMEs

9. BY APPLICATION (MARKET SIZE/VALUE (US$ Mn), SHARE (%), MARKET FORECAST (%), YOY GROWTH (%)-- 2025-2032)

   9.1. Web-based

        9.1.1. Single-page Applications (SPA)

        9.1.2. Progressive Web Apps (PWA)

   9.2. Mobile

        9.2.1. Native Apps

        9.2.2. Hybrid Apps

   9.3. Desktop

        9.3.1. Windows

        9.3.2. macOS

        9.3.3. Linux

10. BY END-USE INDUSTRY (MARKET SIZE/VALUE (US$ Mn), SHARE (%), MARKET FORECAST (%), YOY GROWTH (%)-- 2025-2032)

    10.1. BFSI

    10.2. Healthcare

    10.3. Retail

          10.3.1. E-commerce

          10.3.2. Brick and Mortar

    10.4. Manufacturing

          10.4.1. Discrete Manufacturing

          10.4.2. Process Manufacturing

    10.5. IT & Telecom

    10.6. Media & Entertainment

    10.7. Education

          10.7.1. K-12

          10.7.2. Higher Education

    10.8. Others

11. REGION (MARKET SIZE/VALUE (US$ Mn), SHARE (%), MARKET FORECAST (%), YOY GROWTH (%)-- 2025-2032)

    11.1. North America

          11.1.1. United States

          11.1.2. Canada

          11.1.3. Mexico

    11.2. South America

          11.2.1. Brazil

          11.2.2. Argentina

          11.2.3. Rest of South America

    11.3. Europe

          11.3.1. Germany

          11.3.2. United Kingdom

          11.3.3. France

          11.3.4. Italy

          11.3.5. Spain

          11.3.6. Russia

          11.3.7. Rest of Europe

    11.4. Asia-Pacific

          11.4.1. China

          11.4.2. Japan

          11.4.3. India

          11.4.4. Australia

          11.4.5. South Korea

          11.4.6. Rest of Asia-Pacific

    11.5. Middle-East

          11.5.1. UAE

          11.5.2. Saudi Arabia

          11.5.3. Turkey

          11.5.4. Rest of Middle East

    11.6. Africa

          11.6.1. South Africa

          11.6.2. Egypt

          11.6.3. Rest of Africa

 

*NOTE: All the regions mentioned in the scope will be provided with (MARKET SIZE/VALUE (US$ Mn), SHARE (%), MARKET FORECAST (%), YOY GROWTH (%)-- 2025-2032)

Scope of the Report

By Deployment Model:

  • Cloud

  • On-premises

By Enterprise Size:

  • Large Enterprises

  • SMEs

By Application:

  • Web-based

  • Mobile

  • Desktop

    • Windows

    • macOS

    • Linux

By End-use Industry:

  • BFSI

  • Healthcare

  • Retail

  • Manufacturing

  • IT & Telecom

  • Media & Entertainment

  • Education

  • Others

By Region:

  • North America

  • Europe

  • Asia-Pacific

  • Latin America

  • Middle East & Africa

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